One of the projects which we are currently engaged in delivering is the collection of customer insights. Hopefully within the next few months if you visit one of our outlets we should be offering you multiple opportunities to tell us what you think about your experience. I have always taken the collection of customer insights very seriously as it’s a great way of understanding how good an experience we are delivering to our customers and therefore how we can improve things.
Net Promotor Score is a really useful tool which not only gives you a sense of how well you are doing but also allows you to benchmark yourself against similar businesses. Over the years I have been engaged in work which has helped me understand how to drive NPS which means that we can tailor our customer service training to meet the needs of our customers. This will be one of the key projects that our new trainer will be involved with.
Finally, I cannot wait until the 6th May as this will be the date when our associates and customers will see our new marketing collateral as well as a host of new dishes, this date marks the first big steps away from what we have recently been delivering and towards what we will be offering our customers in the future. Part of this is our new product range for our Home stores which attracted much positive comment when we tried it out on Friday.