its been a funny old week for lots of reasons. what I have managed to do is get out and about and have a look at a few brands as its useful to see what’s going on, Judging by the snapshot which I took yesterday “healthy” would appear to be the “mot de jour” as most of the new brands which have popped up around Covent Garden promise you health and long life. Judging by the sheer number of competing brands I am not sure that they can contemplate long life never mind promising it to us.
One brand that has managed a degree of longevity is “Square Pie” which was born in Spitalfields market, back in the days when it used to be a market as opposed to the casual dining free for all that it has now become. Its a great brand, selling good food and it has a soul which is becoming all too rare these days.
Other than looking at brands my focus is on next year and getting the launch of our main meals right