It’s been a bit of a week……
I was in Glasgow on Monday evening, Birmingham on Tuesday, London on Wednesday and today I’m close to East Midlands airport for a one to one with one of my team, once this is over I’m going to be making a concerted effort to deal with an overflowing inbox and a “to do” list which appears to be taking on a life of its own….
This has been a pivotal week as we take our first steps towards repositioning Pat Val as a more aspirational brand. The improved offer will help us achieve this as will the new branding and colour pallet.
Finally, I’m looking forward to getting home as it’s my wife’s Birthday today and we will be heading off to the Cornbury music festival tomorrow.